Golf Town named official golf retailer of Future Links, driven by Acura junior golf program & 2017 professional championships
Golf Canada and Golf Town have announced the partnership in which Golf Town will become the official Golf Retailer of Future Links – Canada’s national junior golf program as well as the 2017 Professional Championships; The RBC Canadian Open and CP Women’s Open.
Future Links, driven by Acura, is a joint grassroots initiative of Golf Canada, the PGA of Canada and the provincial golf associations which offers a full suite of junior golf programs for boys and girls ages 6 to 18 – from beginnings to those with more experience or greater playing ability. The program is structured to focus on three core areas– facility programming, community outreach, and in-school programming.
In 2017, Golf Canada has also integrated the popular Golf in Schools program under the Future Links suite of junior golf activities. With more than 400,000 children currently learning golf at nearly 3,400 schools (elementary, intermediate, and high schools) as part of the Canadian Physical Education curriculum, Future Links, driven by Acura is supporting quality junior golf experience from in-schools to on-course at clubs across Canada.
As the official golf retailer of Canada’s national junior golf program, Golf Town has implemented a fundraising initiative at Golf Town locations across the country in support of Golf in Schools adoptions. This initiative will allow consumers at Golf Town retail locations to donate towards the adoption of a school in their local area. This adoption will equip a local school with a Golf in Schools kit, that can be incorporated into the Physical Education curriculum to introduce elementary, intermediate or high school students to the game of golf.
“Golf Town has been a tremendous partner since aligning their respected brand with Canada’s national junior golf program as well as our 2017 Professional Championships. We are thrilled with their deepened commitment to the growth of the game as a whole,” said Chief Sport Officer, Jeff Thompson. We are proud that Golf Town will continue to drive the Golf in Schools program forward and introduce hundreds of children to the game.”
“Growing the game, contributing to the community, and encouraging our associates to get behind an initiative we strongly believe in is what inspires us, so when the opportunity to partner with Golf Canada on an in-store fundraising campaign for Golf in Schools came up, we were more than excited to get on board,” said Chad McKinnon, President at Golf Town. “We’re grateful to have wonderful customers believe in growing the game in their communities just as much as we do, and their generosity shows. We look forward to continuing our support and growing the game with Future Links as a proud partner.”
In addition, Golf Town will be introducing their Brooke Brigade Viewing Zones at the CP Women’s Open August 21 – 27 at the Ottawa Hunt & Golf Club. These exclusive areas throughout the championship grounds will allow Golf Town juniors, known as “Brooke’s Brigade,” to watch their hometown hero, Brooke Henderson, compete in Canada’s National Women’s Open. Juniors will be outfitted in Golf Town Brooke Brigade t-shirts and will even enjoy some surprise and delights in The Golf Town Brooke Brigade Viewing Zones.
“We are extremely excited to have Golf Town as the official golf retailer of our Professional Championships,” said Bill Paul, Chief Championship Officer. “Golf Town’s investment in the Professional Championships further enhances its commitment within the golf marketplace in Canada.”
“We are very excited to be a part of the RBC Canadian Open and CP Women’s Open as the official retailer of both championships. Through our commitment to Future Links, we hope we can inspire young Canadians to pick up a club and get out on the course to have some fun with their friends and family. Who knows, maybe someday we may see the same junior golfers competing in one of these premium events and inspiring the next generation of golf to do the same,” said Chad McKinnon.
For more information, please visit www.golftown.com